Monthly Archives: July 2010

Twitter Buzz And Word Of Mouth Marketing In Social Media

I am a strong believer in the power of social media to fuel the creative genius within all of us. Almost every week, I see something, somewhere that fuels into this believe, and keeps is thriving. Today, it was a tweet from Mike Cliffe-Jones: A bit of summer fun and a chance to learn how…

Social Media And The Law of The Farm

If you’ve read Dr. Stephen Covey’s classic book The 7 Habits of Highly Effective People, you might have heard about the Law of The Farm. If you’re a farmer, you know the Law of The Farm for sure! If you don’t happen to fall into either of these categories, Law of The Farm states that:…

I Don’t Care About Klout – Do You?

I’m yawning. So is the tiger inside me! The last few weeks have been crazy in the social media world. I’ve been hearing the influence word far more often and frequently than I would like. It was this over-abundant use of the word that prompted me to write a couple of posts here in the…

Social Sharing – Is The Switch On? 4 Reasons It Needs To Be!

I read an interesting tweet from Danny Brown Friday morning: dannybrown: Just read a blog that I loved and wanted to share, but no social sharing options. Don’t make same “mistake“, bloggers. about 17 hours ago via HootSuite · Reply · View Tweet I started out making the same mistake with this very blog, Social…

Social LinkedIn – 6 Point Plan To Revamp “Brand You”

I was reading LinkedIn Answers – and one answer starkly stood out at me. Tirumalai Kamala had a very interesting perspective to share: I think there is a flaw in the premise behind your question, namely, that there is indeed a need to separate from the pack. We are social animals, as the word pack…

3 Reasons Why Automating Your Social Media Is A Bad Idea

I’m a strong proponent of taking it easy, and slowing down with social media. Especially with the advent of tools and technologies that lend to – and facilitate – automation of social media, I’m very skeptical of their value. Don’t let the terminology confuse you – I am not talking about going slow. You should…

Twitter Tools: HootSuite Rocks – The First Impressions

The world of social media is ablaze with the new release of HootSuite – a professional Twitter client. Personally, I have hitherto stayed away from Twitter clients, given that they have been flaky – adding an extra layer of uncertainty to the relatively unstable Twitter. I have used TweetDeck and Seesmic on and off, as…

The 5 Social Media Baby Steps – Where Do You Start?

If you’re struggling to get started with social media, you’re not alone. With all the buzz about social media, there’s really a lot of misinformation about what it takes to get started and be successful. And no matter what the pundits might make us believe, it really isn’t too late to get on the social…

The Shyness Factor In Social Media – 5 Ways To Jump In And Thrive

There’s a common perception that success in social media depends how extrovert someone is. It could not be farther away from truth. Many a times, it is this single misconception that holds us back from taking the plunge and thrive with social media. About an year ago, Chris Guillebeau of the Art of Non-Conformity, had…

Social Media Strategies: 60 Ways To Increase Your Influence Online

Last week (6th July, 2010 to be precise), I had the good fortune of attending the shortest marketing conference ever. The 60 In 60 conference was part of the Influencer Project, lauched by Sam Rosen of ThoughtLead – and featured some of the best and brightest minds in social media spilling some of their beans…