Social Media Blend Cycles: Online Offline And Online Again

Social Media Full Circle - Online Offline And Online Again

Johnny Laird wrote a wonderful post a few days ago on his blog, Take The Online Offline. In his own words, However, for all its digital aweseomesauce, the real magic happens when you take the online offline, and make the effort to meet with those new friends. Much as I love it, all the good…

Social Media Success – One Day At A Time!

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Everyday, and in every way, I am getting better and better. Those were the words that took Émile Coué, a French psychologist to fame towards the end of the last century. Over the decades, this philosophy has had it’s share of followers and critics. And while there have been numerous adaptations, the original still rings…

Social Media Success Desiderata – Part II

Social Media Success Desiderata

This is the second part of the twenty-six week series that I am writing about how we can achieve success in social media by following the principles called out in the Desiderata. You can read the first part, Social Media Success Desiderata – Part I, which is a prequel to today’s post. There are two…

Corporate Social Media Perspectives – Plus Six Success Steps

Social Media Success - And Corporate Perspectives

I keep getting surprises – good, bad and ugly – when it comes to social media in the corporate world. There are social web leaders like Intel, Intuit, Comcast and Jetblue. The Social web just seems to be working out right for them. And then there are others, who are getting nowhere! Social media is…

Twitter Tools: HootSuite Freemium – Unimpressive At Best

HootSuite Paid Plans

A few weeks back, I had written a post applauding the next-gen version of HootSuite – HootSuite Rocks: The First Impressions. When I started using HootSuite, it looked like it was bringing a lot of firepower to the world of Twitter tools. A lot of other social media evangelists had picked up on HootSuite –…

Social Media Success: Experiences – Ecosystems – Ubiquitoids

Social Media Experiences - Ecosystems - Ubiquitoids

This is a longish post – and I hope you stay with me till the end. I think it will be worth your time. A few days ago, I talked about making your social media world unique and memorable. We keep hearing the same advice – jargon from almost all quarters, when it comes to…

Social Media On A Shoestring: Going Vocal With Vokle

Social Media On A Shoestring - Vokle

We’re taking a break from social media perspectives in this post – and heading over to the realm of social media tools. The last time I spoke about social media tools, I talked about Drop.io, and why I am impressed by what they offer. I have been toying around with four new social media tools…

Social Media Success – 4 Quick Fixes Everyone Forgets About

I’ve been spending time on identifying some quick fix techniques that almost everyone forgets about across multiple social media channels. We spend a lot of time on our blogs, Twitter, Facebook and LinkedIn – and yet miss out very easily on some quick fix areas that can impact the quality and effectiveness of our social…

Social Media Success And The Law Of Non-Linearity

I’ve been hearing the term non-linearity ad-nauseum for more than a couple of weeks everywhere I go. The context here is that for businesses to grow (and prosper), they need to move away from linear revenue models – towards something that is non-linear. Fair enough – and sounds good too. Problem is, when rubber hits…

Blogging Frontiers: Emerging Face of Social Media

Since last week, one part of the blogging world has been going through a lot of turmoil. No – it’s not the turmoil that leads to mental agony – or may be it does. Depends on how you look at it. The key folks who started this churn are David Risley, Mike Cliffe Jones, Jordan…